Customer Spotlight on Baker & Cook

Customer Spotlight on Baker & Cook

This June, we speak to our valued customer, Baker & Cook, a true artisan bakery and food store in Singapore since 2012. Most of their locations are nestled within the neighbourhoods to create the perfect spot for brunch or a quick coffee. Growing together with them, iSwitch has expanded alongside to now serve 10 of their outlets. At iSwitch, we are proud to have helped Baker & Cook save over $200,000*!

Be sure to check out one of their bakeries near you and in the meantime, read a little more about how they started and what the company believes in.

The Creation by Global Baker, Dean Brettschneider

The founder of Baker & Cook, Dean flew into Singapore early 2011 to catch up with a friend. After a casual bike ride, they decided to take a break and were having a lazy chat when a light bulb moment occurred that Singapore lacked a good bakery. They then took a walk around the sleepy suburban neighbourhood on Hillcrest Road and the rest is history. To date, Dean not only co-owns but is also the founder of Baker & Cook and Plank Sourdough Pizza, Mo & Jo Sourdough Burgers and Brettschneider’s Baking & Cooking School in Singapore. He is also an award-winning author of seventeen cookbooks, presenter and judge in multiple TV shows.

Part Of Their Vision

Baker & Cook insists on doing things their way and that is not to compromise on ingredients and the way products are made. All their bakes are made using honest, clean and quality ingredients. They are also handcrafted and baked fresh daily!


Almost A Decade In Singapore

They adopt and deliver a ‘products we love’ (PWL) and ‘service we love’ (SWL) approach in everything they by providing a modern, contemporary dining and shopping experience. The team also strives to enrich as many people’s lives as possible with ‘Passion Is Our Main Ingredient’ attitude!

Being around for almost a decade as Singapore’s only true artisan bakery and foodstore, they have many wonderful regulars to be grateful for.

What’s Their Key Ingredient

Sourdough is Baker & Cook’s DNA and they pride themselves on this key element even across their sister brands – Plank Sourdough Pizza and Mo & Jo Sourdough Burgers. There is even a school built and branded as Brettschneider’s Baking & Cooking School to teach you how to make your favourite bread and pastry from Baker & Cook.   

What’s Special About Sourdough

The common denominator across all the brands – sourdough! The starter, ‘Little Johnny’ is over 35 years old and has followed Dean across many countries. The famous Pain au Levain is made using simple ingredients – flour, water and salt. It is good for your gut and more digestible than regular bread as the slow, long and cool fermentation process breaks down gluten, which can cause bloating. Lactic acetic in sourdoughs also helps your body to absorb more nutrients! Baker & Cook’s sourdoughs feature a nutty flavour, caramelised crust with a moist, mild, acidic and irregular open crumb.

Their Experience With iSwitch

“We’ve been a customer with iSwitch since 2017. It came about via a recommendation and we had a smooth sign-up process with the aid of Evan Santos from iSwitch. We switched from another electricity retailer ‘Senoko Energy’ and noticed the savings instantly. We’ve also recommended iSwitch to our Dempsey landlord, Core Collective.” – Dean Brettschneider, Baker & Cook Pte Ltd.


Visit Them

Check out their ten locations here or even pick up a bread loaf from your local supermarket here. For more information visit Facebook, Instagram or Website. 

Save Money With iSwitch Today!

Running a business and want to know more about how you can save on your electricity costs? Contact us here or visit our website and learn more about our electricity plans today!

* Savings calculated compared to SP Tariff


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